PINCH and Crush Yard Announce Partnership to Centralize Cleaning Operations Across Markets

CHARLESTON, S.C. (February 17, 2026) – PINCH, a nationwide cleaning platform and managed services provider for multi-location operators across commercial cleaning, multifamily, student housing, BTR, B2C and entertainment environments, today announced a strategic partnership with Crush Yard, a fast-growing pickleball-focused entertainment concept expanding across the United States. Both companies are headquartered in Charleston, South Carolina.

Crush Yard creates vibrant, community-driven venues centered around the fast-growing sport of pickleball. Each location blends professionally designed courts, premium dining, craft beverages, and social spaces designed to bring people together, resulting in high foot traffic and an increased need for consistent commercial cleaning operations and facility maintenance behind the scenes.

As Crush Yard expands into new markets, maintaining operational consistency across multiple locations becomes increasingly complex. Cleaning vendor quality can vary by city, standards can drift, and corporate operations teams risk spending time reacting instead of leading. Crush Yard selected PINCH to centralize and standardize cleaning services across its growing portfolio, with a focus on real-time visibility, accountability, and scalable facility management.

Through the partnership, PINCH serves as the operational backbone for cleaning across Crush Yard venues. As a nationwide cleaning and operations platform, PINCH manages local cleaning teams, enforces consistent cleaning standards, and provides direct operational oversight through technology and a dedicated operations team supporting multi-location facilities.

PINCH currently supports Crush Yard locations in Mount Pleasant, South Carolina, and Orlando, Florida. Additional locations in Nashville, Tennessee, and Conway, Arkansas, are scheduled to launch in 2026 as Crush Yard continues its national expansion and increases demand for standardized commercial cleaning services across markets.

A key driver of the partnership is PINCH’s Job Tracker technology, which provides corporate leadership with real-time photos and video from each facility as cleaning work is completed. This real-time operational visibility allows executive teams, facility managers, and regional operations leaders to see conditions, completion status, and issues without relying on site-level reports, email updates, or end-of-week summaries.

"Crush Yard is scaling quickly, and at that pace you either standardize operations or you lose control” said David Hack, Founder and CEO of Crush Yard. “Cleaning isn’t a background function for us - it directly impacts guest experience and brand perception. PINCH gives us real-time visibility and the ability to hold the same standard in every market without slowing our growth."

For facility managers, the partnership delivers faster response times, clear accountability, and predictable cleaning execution. For corporate leadership teams, it replaces fragmented local vendor relationships with a single nationwide cleaning partner and a centralized operating model across markets.

"Multi location operators want control without micromanagement,” said Greg Sack, Chief Revenue Officer for PINCH. “Our platform gives leadership teams visibility and accountability at scale. Our team handles execution at the site level."

Looking ahead, PINCH plans to continue expanding its footprint across the United States while investing further in automation, data visibility, and enterprise-level reporting for facility managers, regional operations leaders, COOs, and CEOs. As demand grows for consistent commercial cleaning services, real-time accountability, and scalable vendor consolidation, PINCH aims to serve as the long-term operating partner for brands managing facilities across multiple locations.

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About Pinch

PINCH is a nationwide cleaning platform and managed services provider built for multi-location operators. The company centralizes commercial cleaning services across portfolios through real-time visibility, standardized processes, and direct operational oversight. Using Job Tracker technology, executive teams receive photos and video from every location as work happens, enabling data-driven facility management without chasing reports or managing fragmented local vendors. PINCH supports commercial, multifamily, student housing, BTR, B2C and entertainment environments by delivering consistent cleaning operations, centralized accountability, and scalable execution across markets.

About Crush Yard

Crush Yard is a pickleball-centered eatertainment concept designed to bring people together through play, food, and social connection. Each venue blends professionally designed pickleball courts with premium dining, craft beverages, and energetic social spaces, creating a high-energy environment built for both everyday play and group gatherings. With a growing portfolio of locations nationwide, Crush Yard continues to expand its footprint while delivering vibrant, community-driven experiences across the United States.